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HIP-HOP

HIP-HOP is more than music, HIP-HOP has crossed cultural boundaries that other music genres never crossed. HIP-HOP is not only the music you listen to but the way you walk, talk, dress and act. HIP-HOP is a state of mind, an entire generation. Thirty + years strong, we are the HIP-HOP generation.

"Rap is what we do, HIP-HOP is how we live!" - KRS One

"GOLDIE" By A$AP Rocky (Produced By Hit-Boy)

Friday, April 20, 2012

Commercial: Rick Ross x Reebok "It Takes A Lot To Make A Classic"

Friday, April 20th, 2012


Just a couple of day's ago, Reebok dropped some behind the scenes footage of Rick Ross and the making of their new commercial, It Takes A Lot To Make A Classic.  Today the new business duo officially released the 16 second visual which features Rozay walking the streets of Miami's Dade County, talking about how people once thought he'd never make it to now being a BOSS.  Directed By: Colin Tilley

IT TAKES A LOT TO MAKE A CLASSIC - Reebok x Rick Ross




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